Instagram is the world’s third most-used social platform. It has gone from being the social media platform for travel pics and food snaps to a full-blown marketing powerhouse. If you're a small business owner trying to make your mark on the platform, reaching the right people can...
Take a look around any Sydney train during the morning commute and you’ll spot one thing most people have in common: they’re glued to their phones, scrolling through social media. And it’s much the same at lunchtime, with many refreshing their LinkedIn feeds to catch up on what’s new. Fortunately -...
Maintaining the security of your Instagram account is crucial, especially for businesses leveraging social media platforms for marketing purposes. As a leading digital marketing company, Netplanet Digital understands the importance of safeguarding your online presence. If you've forgotten your Instagram password or suspect unauthorised access, resetting...
Many brands believe that going viral is the key to success, but while a single viral post may bring thousands of views, it rarely leads to long-term engagement or brand loyalty. The reality is that viral moments might bring a short burst of attention, but they don’t guarantee lasting relationships...
Do you know that how you time your live stream can have a big impact on how well it goes? Digital marketers and content creators frequently argue that while Fridays appear perfect for beginning the weekend, they might not be the best day to maximise engagement. We shall look into why this...
As a society - we’re in an era when businesses have massive opportunities to leverage cutting-edge technologies and thrive in their industry. From posting engaging blogs & social content in minutes using ChatGPT to upgrading the retail experience using virtual try-on, a lot is going on around to attract...
You can have great content and the perfect keyword strategy, but if your website is plagued with technical flaws, search engines won't reward it. The worst part is that these issues aren't always obvious. They lurk beneath the surface and quietly drag down your rankings. These are the things you need...
Content marketing and social media marketing are words often used interchangeably. While they may seem similar, they hold vital differences despite their similarities. The two aim to engage and attract customers online, but they are largely different. Here’s the most simple, yet succinct distinction: Content marketing primarily involves creating compelling...
Content is king. If you’re even remotely interested in marketing, you have heard of video marketing. However, the definition of what works as content has changed over the years. If we recap a few years, blogs and articles were the showstoppers. Rightly so, they did a pretty good job at informing and engaging...
Search Engine Optimisation (SEO) is undeniably one of the essential features for building a successful ecommerce brand. About 85% of consumers will conduct research online before making a purchase. So, you have to focus on ecommerce SEO to propel your business forward. We have seen top sites crush it when...
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