Tag - competitive digital world
08Sep

How Can Video Marketing Grow Your Business?

Content is king. If you’re even remotely interested in marketing, you have heard of video marketing. However, the definition of what works as content has changed over the years. If we recap a few years, blogs and articles were the showstoppers. Rightly so, they did a pretty good job at informing and engaging the readers. However, the advent of YouTube made people realize there exists a better way of consuming information than text. It’s videos! In 2022, video marketing was the number one form of...

By Digital Marketing, Social Media Marketing, , , , , ,
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16Aug

5 Must-Know Benefits of Integrating a CRM into Your Website

In the dynamic scene of digital marketing in Sydney, a CRM system plays a pivotal role as a powerful software designed to revolutionize customer relationship management. In simpler terms, CRM, short for "Customer Relationship Management," acts as a group of essential tools that enable sales and marketing professionals to gain deeper insights into their customers. With this advanced software, you can effortlessly store valuable customer data, including user behavior, tenure with your business, purchase history, and sales interaction notes. This valuable...

By Digital Marketing, , , , , ,
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14Jul

Digital Branding – Our Guide to Leaving an Online Impression

In the fast-paced digital era we live in, where technology and consumer behaviour are constantly changing, digital branding has emerged as a fundamental driver of success for emerging businesses. Digital branding is the marketing process of creating a distinct and consistent identity across your digital channels to establish a strong online presence and engage with a target audience. Digital branding is vital to differentiating your business with a unique identity in a crowded digital landscape. By creating and staying consistent...

By Digital Marketing, , , , , , , ,
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The Power of Web Design and Its Impact on Your Audience
15Jun

The Power of Web Design and Its Impact on Your Audience

In this digital age, users’ attention span is a scarce commodity, and the competition is fierce. Your strategy needs to be perfectly executed to engage, inspire, and convert your audience. If not, your audience won’t blink twice before abandoning your website. And it’s an exceptionally bad sign as 88% of online consumers are less likely to return to a site after a bad experience. Fortunately, there is a weapon that can help you enhance your user experience - web design. A thoughtfully...

By Website Design & Development, , , , , , ,
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Google Ads Broad Match is Broader than Ever
11May

Google Ads: Broad Match is Broader than Ever!

In today’s fiercely competitive digital world, Google Ads has emerged as one of the game-changing advertising platforms for businesses. Whether you own a small business or a global enterprise, this paid platform offers a range of options to reach your target audience within your budget. No wonder Google Ads is marketers’ preferred platform to make a big impact with their ads and campaigns. Not to mention, Google keeps rolling out new updates to enhance campaign performance. Recently, Google ads' broad match keyword...

By Digital Marketing, PPC - Pay Per Click News, SEO News, , , , , , ,
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