Digital Marketing

four-easy-steps-to-a-build-facebook-marketing-strategy

Four Easy Steps to a Build Facebook Marketing Strategy

Facebook marketing tops the list when it comes to leveraging social media. A massive audience base, cutting-edge tools and techniques for marketing, commendable paid advertising, and whatnot - the model has everything that’d help you drive more engagement and conversions. When billions of active users are consuming content to make a buying decision on Facebook, what else do you need to boost your business revenue? But there’s one thing that you need to develop - a goal-oriented and result-driven Facebook Marketing [...]

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Top 5 Marketing Automation Trends for 2020

With the world moving towards more automated technology, why not give your marketing campaign a boost? Marketing automation is an integral part of your company that not only saves your time and money but also allows your marketing team to focus more on the important tasks. Furthermore, it also maximises your marketing campaigns if you make use of the best automation trends. (more…)

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SEO Website Audit in Sydney

Your Website Needs an SEO Audit. Here’s Why.

Is your website not ranking well in the search results? If yes, there could be several factors responsible for your website’s below-average performance. It could be due to site architecture, engagement, fewer backlinks, low keyword intensity, or duplicate content. If left unnoticed, these issues can change your website from the best to worst in a few months. This is the reason why it is essential to identify your website's weaknesses and work on them to make the most out of your [...]

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Digital Marketing

Not! Another Story About Mobile Digital Marketing

Today, a majority of people are glued to their smartphones. They rely on these beloved pieces of technology to keep a tab on emails, follow world news, and interact with their family and friends on social media. As per studies, a mobile phone user spends about 69% of their time using their device. If you think like a marketer, these stats are enough to suggest that you need to have a customer-centric mobile marketing strategy to stay ahead in the market [...]

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Tips to Optimise Your Website for Voice Search

Five Tips to Optimise Your Website for Voice Search

Surely, you are using a voice search on your phone and laptop. But, have you optimised your business website for voice search? With changing time and trends, marketers too should change their conventional methods of attracting online traffic and leads. They should adopt emerging technologies and keep up with consumer behaviour to achieve their marketing goals. Coming back to point, this is the era of voice search, and you should also make your way with it. With the popularity of phone [...]

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content marketing

Three Content Marketing Myths You Should Not Believe

Content marketing is always an in-demand service. It’s a great way to promote your brand & services and create a loyal customer base. It’s also one of the smartest ways to educate your audience and influence their buying decisions. However, despite being well-aware of the importance of content marketing, many brands struggle to devise their content strategies and bring them into effective action. As per a survey from the Content Marketing Institute, only 42% of companies feel that their organisation executes [...]

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YouTube Chanel

How to Start a YouTube Channel for Your Company

Video marketing has been around for a long time, with 85% of businesses leveraging it today. Of all video platforms, YouTube offers a billion hours of video content daily to the viewers. The stats may be driving you crazy to start a YouTube channel soon and give your business a kickstart. No need to wait for long; learn how to create a YouTube channel for your company here: 1. Use a Professional Google Account Do you have a Google account? Is it [...]

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Digital Marketing Sydney

Five Online Digital Marketing Ideas to Consider During COVID-19 Situation

The world is going through hypercritical times during this COVID-19 pandemic. Be it small businesses or enterprises, all have been greatly affected as the economy has shaken due to this global crisis. There’s no one in the offices, and all restaurants, supermarkets, and grocery stores have been left empty shelves - the world is looking like a big ghost town. However, there is hope on the horizon. In this difficult time, people are supporting each other with education and resources. And for [...]

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