Digital Marketing Blog

The Importance Of Google Search Console

The Importance of Google Search Console

Google Search Console (GSC) is a free tool offered by Google that provides valuable insights into how your website performs in search results. It's like a communication channel between your website and Google, giving you a window into how search engines see your site. This can be particularly beneficial for...

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Custom web design vs template websites

Difference Between Custom Web Design vs Template Websites

The world today is becoming increasingly digitalised. From government institutions to private offices and non-profit organisations, all are leveraging technology to enhance their efficiency and stay ahead of the curve. Slowly but steadily, businesses are also embracing the change and getting their websites designed or revamped as per the latest industry...

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What is DNS & DNS Hosting? How Does Your Website Work?

DNS stands for Domain Name System, typically it’s the Internet's phonebook. This Internet system is designed to simplify the web world for users. A DNS makes it possible for people to access a website and find its content online. Without it, people would need to type in the actual numerical or...

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The importance of high quality photography on your website

The Importance of High-Quality Photography on Your Website

Do you know that visually appealing content significantly impacts user experience and retention rates? In fact, a Stanford study says that 75% of potential customers visiting your website will judge your company's credibility based on the website design. This means it is high time you check the quality...

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How to clear browsing cache

How to Clear Browser Cache: Viewing Changes to Your Website

You might have been in a situation where your computer or phone started lagging for no good reason. Additionally, you might be accessing a site, and suddenly, you cannot load information on it, or it prompts you to clear the cache before accessing the services. For newbies, a cache is software...

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What's the point of Social Media Marketing?

What’s the Point of Social Media Marketing?

It’s 2024 already, and if you are aiming for rapid business growth, it’s high time to leverage social media marketing and create a far-reaching online presence. Yes, in addition to having a well-designed business website, Instagram, TikTok, Facebook, LinkedIn and more should be your go-to platforms to voice your brand message, enhance brand...

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Marketing Strategies to Help Your SEO Game

To stay relevant and remain competitive in this digital age, it is essential for business owners to elevate their Search Engine Optimisation (SEO) game. It’s one of the most sustainable and promising ways to boost their brand awareness and dominate a large section of the market share. If we talk about...

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Are Google Ads Worth It For Your Small Business?

You have probably come across the word Google Ads, as you navigate the online platforms. Google Ads are an effective way to make your company’s website visible on Google and generate excellent traffic, which later translates into conversions. Now, a question most small businesses might be eager to ask is,...

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Every Business Should Have a Website

As a society - we’re in an era when businesses have massive opportunities to leverage cutting-edge technologies and thrive in their industry. From posting engaging blogs & social content in minutes using ChatGPT to upgrading the retail experience using virtual try-on, a lot is going on around to attract...

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