Digital Marketing Blog

Why-Do-You-Need-Copywriting-To-Sell-Your-Products-2

Why Do You Need Copywriting to Sell Your Products?

There’s one thing we all can agree with - Everyone can build an online store and sell products. However, it’s not the same for all, the challenge to convince people to choose your product over the competitors’ is huge. So, how can you enhance the user's attention and motivate visitors to buy your online store’s product? What role would content play in winning the hearts of customers? In this blog, let’s talk about some copywriting tips and tricks to [...]

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CTA

7 Reasons to Add a Call-to-action in Every Post You Share On Your Social Media

Your CTA or" Calls-to-Action" is a phrase or a group of powerful words of action that prompts your customer to do exactly what you want. CTAs should inspire someone to convert from a "Maybe" into a "Yes" customer.  While many marketers use CTAs in their blogs and digital PRS, they miss adding these action-triggering elements in their social posts. If you are one of these breeds, here’s why you should start using CTAs in your social media content -  CTAs act [...]

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Why is Branding Important to Kick-Start Your Business?

9 out of 10 startups ultimately fail! While this is definitely an overwhelming statistic, the comforting news is the reasons for such failures are often easily remedied.  Before we move forward, answer us this - why do you think most of the startups fail? It’s not because of poor idea selection, insufficient funds, or inaccurate market research. Instead, more than half of the businesses do not make it any further than 5 years for the reason that they fail at marketing [...]

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mobile-website-design

Mobile Website Design – 5 Common Mistakes to Avoid

In this time and age, it is a must for businesses to focus both on customer satisfaction and customer delight. Even if you are a seller of top-quality products and services, you must focus on delivering gratifying user experiences, especially on mobile devices. Asking why? Well, because as per the stats, only in the first quarter of 2021, mobile devices (tablets excluded) have generated 54.8% of the global website traffic. Poor mobile experience can frustrate your audience and make them impatient - [...]

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10-platforms-for-social-media-managers

Top 10 Platforms for Social Media Managers

Top 10 Platforms For Social Media Managers  What are the best platforms for social media managers? A quick search on Google will yield lists after lists. Most of these lists are created by vendors. Here, we give you a detailed breakdown of the ten best social media management platforms from a user's perspective, not the seller's.  Whether you are a startup or a large business, leveraging social media is the best way to create brand awareness and share great content. Social [...]

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How-to-Create-PPC-Ad-Content-That-Converts

How to Create PPC Ad Content That Converts

PPC ads are a crucial aspect of online advertising, with an average conversion rate of  2.35%. An effective PPC copywriting can help capture more clicks and high traffic. After all, delivering relevant information to the audience in a few words is the best way to increase brand awareness, boost sales, and enjoy a competitive advantage. However, to achieve this, you must learn the hacks that will compel your customers to click and explore what you have to offer. Today, we have [...]

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How Can Digital Marketing Help You Grow Your Business?

With time and technology advancements, businesses have shifted their approach to reach customers. Taking a few steps back from traditional marketing, they have brought a new and evolved face in the marketing world - digital marketing. Digital marketing strategies are focused on capturing a growing and lucrative online marketplace. By employing the methods effectively, businesses can give a tough fight to competitors. Moreover, they can experience significant growth in their business enhancing their web presence. You don’t have to believe us, [...]

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Our team at Netplanet Digital is focused on providing you with complete SEO services - from creating a marketing strategy to measuring it, we can do it all for you. Get in touch with our trained professionals here to discuss your next SEO campaign.

Top 7 SEO Metrics to Track Your Campaign Performance

Search Engine Optimisation (SEO) is a wonderful marketing tactic to achieve higher website traffic and brand awareness. It is a proven way to rank higher in SERPs and measure the campaign performance - something that will help you identify new opportunities and prevent possible threats. Whether it is about rankings, traffic, engagements, leads, revenue, or orders, SEO metrics give you a deep insight into your marketing efforts. These stats will provide you with all the required data you will be [...]

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WordPress is the most popular Content Management System (CMS), providing a content framework for over 30% of websites. Owing to its popularity, hackers have also taken a keen interest in WordPress websites. Hence, ensuring the security of your site should be your utmost priority. If you want to enhance your website security, here are a few steps that you should follow: Choose a Dependable Hosting Company The easiest way to ensure the safety of your website is by going with a dependable hosting company. In the beginning of your career when you are more focused on saving money, you might be tempted to go for a cheap hosting provider. However, do not give away to this temptation as it can cause major hurdles down the road. There are high chances of your data being completely erased and your URL could redirect somewhere else. Hence, consider a good investment to pay a little bit more for a good hosting company to ensure additional layers of security on your website. Also, with a quality hosting company, you can amp up your website speed. Don't Use Null Themes WordPress premium comes with more professional and customisable options than a free theme. Now, you might not agree with what you are paying for. Let us tell you, premium themes are developed and coded by high skilled professionals. These go through plenty of tests and checks before coming out for you. Furthermore, these come with no restrictions on customising your theme and you will get complete support if something goes wrong on your website. Can you get all of this with the nulled theme? A lot of websites offer cracked or nulled themes or hacked versions of premium themes by illegal means. These can be highly dangerous for your website. While attempting to save a few bucks you may end up destroying your database. Install WordPress Security Plugin We understand that checking your website regularly for malware and security can be time-consuming. Unless you know a little coding and you can detect malware based on the code, you don't need additional security. However, there are most of the folks out there who know nothing about this process. WordPress security plugin is for such people who wish to ensure their website security, scan for malware and monitor your website 24x7. This plugin offers security activity auditing, file integrity monitoring, remote malware scanning, blacklist monitoring, effective security handling, website firewall (for premium members), and so forth. Create a Strong Password Passwords are a crucial part of your website security yet overlooked. If you are someone who is used to plain passwords like abc123 or 123456, you need to check your password pronto. While this password may be easy to recall, it is also easy to guess. Any advanced hacker can easily crack your password without any hassle. Hence, it is important to create a complex password or go for the auto-generated one. WordPress being the most popular content management system is prone to hacking through malware. Hence, it is important to ensure the safety of your website by keeping it in order and following the necessary steps. We hope this article helped to give you an insight into the security features. If you need any further insights or assistance to secure your WP website, get in touch with our experts. We’ll help you design and maintain your digital asset and keep you ahead of the competition - start with a free 30-minute consultation today.

WordPress Security- Everything You Need to Know

WordPress is the most popular Content Management System (CMS), providing a content framework for over 30% of websites. Owing to its popularity, hackers have also taken a keen interest in WordPress websites. Hence, ensuring the security of your site should be your utmost priority. If you want to enhance your website security, here are a few steps that you should follow: Choose a Dependable Hosting Company The easiest way to ensure the safety of your website is by going with a dependable [...]

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Six Tips to Make Your Business Website More Crawlable

Six Tips to Make Your Business Website More Crawlable

Know how to make your website Google-friendly with smart SEO-approved tactics! Next time when you visit a brick and mortar store, take a good look around. You’ll notice a pattern - that all the products are placed in a manner that customers can find them easily and make a quick purchase. For example, in grocery stores, the most profitable products are placed at the level of the customer’s eyes. In clothing showrooms, the most trendy and attractive apparel is displayed through [...]

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Guest Blogging - Top 5 Reasons to Get Started

Guest Blogging – Top 5 Reasons to Get Started

Google authorship, bigger audience, or thought leadership – sounds like something you want? The pathway that will give you all of it is GUEST BLOGGING! Guest blogging has been an underrated strategy for many marketers in the digital sphere. The biggest reason is the counterproductive mindset when marketers are asked to deliver content for other websites. Yet it is one of the most successful marketing strategies that help attract massive traffic from different niches. Today, 60% of the blogs write 1-5 guest [...]

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Secret Hacks to Create Stunning Website Designs

7 Hacks to Create Stunning Website Designs

The saying- ‘You never get a second chance to make a first impression is one of relevance and importance as any business owner, particularly when talking about your brand’s website. As one of the primary initial touch-points between you and your potential consumer, your website’s first impression is crucial in ensuring you capture your audience’s attention. The average attention span of an adult in 2021 is 12 seconds, and this is number is decreasing with each younger generation. If [...]

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