Tag - Customer relationship management

How Can Video Marketing Grow Your Business?

Content is king. If you’re even remotely interested in marketing, you have heard of video marketing. However, the definition of what works as content has changed over the years. If we recap a few years, blogs and articles were the showstoppers. Rightly so, they did a pretty good job at informing and engaging the readers. However, the advent of YouTube made people realize there exists a better way of consuming information than text. It’s videos! In 2022, video marketing was the number one form of...

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5 Must-Know Benefits of Integrating a CRM into Your Website

In the dynamic scene of digital marketing in Sydney, a CRM system plays a pivotal role as a powerful software designed to revolutionize customer relationship management. In simpler terms, CRM, short for "Customer Relationship Management," acts as a group of essential tools that enable sales and marketing professionals to gain deeper insights into their customers. With this advanced software, you can effortlessly store valuable customer data, including user behavior, tenure with your business, purchase history, and sales interaction notes. This valuable...

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