AI SEO is the next evolution of search optimisation. It uses artificial intelligence tools and machine-learning insights to improve how businesses appear across Google Search, AI Overviews and AI apps like ChatGPT, Perplexity, Gemini, Claude, Copilot, Mistral, Llama, Qwen, DeepSeek, Grok and other AI powered platforms.
Essentially, it helps your content get noticed by the systems people are using to find answers.