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Amazing Tips to Improve Your User Interface

Amazing Tips to Improve Your User Interface

In the digital age, your website is much more than just a medium for promoting and selling your products or services. It has become more like a powerful interface between you and your customers developing a relationship that involves communication and influence. It’s your 24/7 salesman as well as the centrepiece of your online presence.  The dynamic environment forces a website to adapt to the ongoing changes and make updations constantly to not become outdated. Web design, a relatively new [...]

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SEO Strategy in Sydney

Seven SEO Trends to Follow in 2021

SEO drives more than 1000% traffic as compared to organic social media. Further,  53.3% of all website traffic comes from Google and other search engines. Collectively, Search Engine Optimisation (SEO) attracts consumers to your online platforms in an effective way- but only if you use it right. However, it is getting harder and harder every year to outrank the competitors. Now marketers need more sustainable strategies to stand out from the crowd and attract more potential customers. To help you build [...]

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5 Significant Benefits of Content Marketing

5 Significant Benefits of Content Marketing

Content is king - that’s what they say. And you know what, they are right. Content marketing is the most effective tool to build brand awareness and nurture new leads. It can help you attain maximum online visibility and establish yourself as a dominant name in the industry. It’s well-known that content creation and distribution has helped several companies to skyrocket their sales and nurture engagement. However, if you are indecisive about investing in this marketing tool, take a look at the [...]

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Must Knows Technical SEO

The Must-Knows of Technical SEO

You all might be knowing about the visible elements of on-page SEO, but have you ever imagined what happens behind the scenes? In this blog, we are going to get you acquainted with the hidden aspects. By hidden aspects we mean, technical SEO that deals with the technicalities of the website. It is because of technical SEO only that you and your audience can see and experience your website. Let’s get started. What is Technical SEO? Technical SEO is the process [...]

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What are Progressive Web Apps (PWAs)? Are They Worth the Investment?

When you plan to build an app, you might find yourself at a crossroads whether you should make it web or native. On the one hand, web apps are easier to share via links, and people tend to use them directly where they don’t need to get into the hassle of installing anything. They happen to be multiplatform, and the reach of such apps are far and wide. On the other hand, native apps are easier to access on your device; [...]

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YouTube Chanel

How to Start a YouTube Channel for Your Company

Video marketing has been around for a long time, with 85% of businesses leveraging it today. Of all video platforms, YouTube offers a billion hours of video content daily to the viewers. The stats may be driving you crazy to start a YouTube channel soon and give your business a kickstart. No need to wait for long; learn how to create a YouTube channel for your company here: 1. Use a Professional Google Account Do you have a Google account? Is it [...]

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Digital Marketing Sydney

Five Online Digital Marketing Ideas to Consider During COVID-19 Situation

The world is going through hypercritical times during this COVID-19 pandemic. Be it small businesses or enterprises, all have been greatly affected as the economy has shaken due to this global crisis. There’s no one in the offices, and all restaurants, supermarkets, and grocery stores have been left empty shelves - the world is looking like a big ghost town. However, there is hope on the horizon. In this difficult time, people are supporting each other with education and resources. And for [...]

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WordPress Website Hosting Sydney Australia

How to Choose the Right Web Hosting Service?

“Web Hosting Server is the lifeline of every website. It should be up and running 24/7.” ― Dr. Chris Dayagdag With time, your target audience grows, and this calls for rapid scalability. If your web hosting server is not robust enough to accommodate sudden bursts in traffic, it can cause your website to fall apart. A poor web hosting service can make your website prone to downtime and impact your revenue, thus hurting your brand value and business. It can also [...]

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content marketing sydney

Winning Content Types to Ace Your Marketing Game

“Good content is not just storytelling. It is telling your story well.” Growing competition in cyberspace has made it mandatory for businesses to implement the best content marketing strategies. From bootstrapped startups to thriving multinational corporations, all are leveraging the power of great content to engage their users and convert them to leads. However, with truckloads of content junk irritating the users, your brand must be providing the most relevant and refined content to your audience. Content marketing is of no [...]

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5-reasons-to-use-a-marketing-agency

5 Reasons To Use A Marketing Agency

1. Marketing Agencies can present you more professionally to the consumer public. Marketers can bring out a more vibrant and appealing brand of yourself or company. They will steer you into what makes your company unique and use techniques to get prospects excited about what you are offering. 2. Marketing agencies are up to date with the latest industry technologies and practices. A good marketing agency is aware of outside forces that can impact your brand directly and make sure you're inline [...]

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brand marketing strategy

The 4 Essential Ingredients of a Killer Brand

1: A Focused Mission Statement The strength of your brand begins with a very specific and purposeful mission statement. This is the promise you make to your market, and it defines who you are and what you have to offer. The easiest way to create a powerful mission statement is to think of your business from your customers’ perspective. Think about what motivates them to purchase products or services and how your business could persuade them so they feel that you’re [...]

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