Author - Harold

Quick Guide to DNS and Command-Line Tools

Quick Guide to DNS and Command-Line Tools

Navigating the internet is something we often take for granted. We input an address into the browser and think nothing of how or what it takes for our device to find that website’s location online. Behind every website you see, there’s actually a complex system whose primary duty is to...

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Instagram Marketing

How to Reach Your Target Audience on Instagram

Instagram is the world’s third most-used social platform. It has gone from being the social media platform for travel pics and food snaps to a full-blown marketing powerhouse.  If you're a small business owner trying to make your mark on the platform, reaching the right people can...

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What is Paid Social Media Advertising?

What is Paid Social Media Advertising?

Take a look around any Sydney train during the morning commute and you’ll spot one thing most people have in common: they’re glued to their phones, scrolling through social media. And it’s much the same at lunchtime, with many refreshing their LinkedIn feeds to catch up on what’s new. Fortunately -...

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Why “Viral” is Overrated: Building Sustainable Social Growth This Year

Why “Viral” is Overrated: Building Sustainable Social Growth This Year

Many brands believe that going viral is the key to success, but while a single viral post may bring thousands of views, it rarely leads to long-term engagement or brand loyalty. The reality is that viral moments might bring a short burst of attention, but they don’t guarantee lasting relationships...

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Australia's Most Visited Websites in December 2024: A Digital Journey

Australia’s Most Visited Websites in December 2024: A Digital Journey

If there’s one thing we can all agree on, it’s that Australians practically live online. But have you ever wondered what sites we visit the most and how we interact with them?  To get a clear picture of where Aussies are spending their digital lives, we analysed the organic traffic each...

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Where Visual Language Meets Meaning

Where Visual Language Meets Meaning

Humans have always been visual creatures. Long before we figured out how to write, we used pictures to make sense of the world and share what mattered. In the years past, humans have come across engravings in caves believed to be created by humans who existed eons ago. They weren’t just...

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