Monthly Archives - October 2019

SEO Tools

Top Four Keyword Research Tools to Boost Your SEO Efforts

In SEO, keywords are the ideas and topics in content that define the whole purpose behind it. Explore with us the best keyword research tools that you can use to fortify your SEO campaigns and drive more results!We are all aware of the importance of keywords in the SEO game and the role they play in improving website ranking on the search engines.However, ignorance and lack of research in finding the right keywords have left some digital players far [...]

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SEO & PPC Google Analytics

5 Reasons You Should Use Google Analytics

The main aim of a website is to promote your brand by attracting targeted traffic and boosting conversions.We have seen that a well-designed website do this job exceptionally well! But, how do you keep track of your website visitors? How would you understand your customer’s behaviour? Is there a way to track the performance of your marketing efforts?Well, by using Google Analytics, you can do all this and much more - with relative ease and accuracy. What is Google Analytics? Google [...]

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Why website maintenance isimportant what are the costs involved

Why Website Maintenance is Important? What are the Costs Involved?

What makes a website a revenue-generating asset?Well, a lot of people believe that hiring a good web design & digital marketing agency is half the battle won.Definitely, a dependable team of web specialists & marketers can help your business in reaching heights by developing an optimised website, updating & managing the content, ensuring traffic, and administering users & configuration.However, building a website and keeping it up and running are two different things. Frequently updating & checking the website is [...]

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SEO Experts Sydney

Landing Pages and Web Pages – How are They Different?

To a novice, landing page and web page might sound the same; however, they are far from being similar. Only an experienced digital marketer can define the nuances of the terms and use each strategically to drive more traffic and qualified leads.Although a landing page and a web page have a similar design structure, they both differ in terms of their purpose, goal, and audience. Having a clear understanding of how they are different from one another is key [...]

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